Trafft is a cloud-based appointment scheduling and booking platform built for service-based businesses — salons, barbershops, fitness studios, coaches, consultants and clinics. It combines a drag-and-drop booking page builder, multi-calendar sync (Google, Outlook, iCal), automated SMS and email reminders, online payment processing via Stripe/PayPal, group bookings, recurring appointments and a customer-facing booking widget that embeds into any website.
Trafft’s free plan supports unlimited bookings and 5 team members, making it one of the most generous free-tier scheduling tools on the market. Paid plans add white-label branding, advanced reporting, custom domains and removal of Trafft branding. AppSumo lifetime deals frequently appear from $89, providing massive savings vs Calendly/Acuity’s monthly subscriptions.
Trafft’s free tier supports unlimited bookings and 5 team members — more generous than Calendly’s free plan and competitive with paid Acuity tiers.
Build a branded public booking page in minutes with premade themes, custom colors, your logo, and service-pricing layouts — no coding required.
Two-way sync with Google Calendar, Outlook and iCal prevents double-booking across staff schedules and personal calendars.
Support multi-attendee classes and workshops plus recurring weekly/biweekly appointments — features that often require paid upgrades on competitors.
Trafft regularly appears on AppSumo as a lifetime deal starting at $89 — a one-time payment for years of access vs ongoing monthly subscription competitors.
Trafft’s features focus on what service-based small businesses actually need: a clean public booking page, automatic calendar sync to prevent double-bookings, automated reminders to reduce no-shows, online payments at the time of booking, and admin dashboards showing occupancy, top services and earnings. The drag-and-drop booking site builder includes premade themes, custom branding, multi-language support and full tax/coupon configuration.
Watch Trafft demos, beginner tutorials, AppSumo lifetime deal walkthroughs and head-to-head comparisons vs Calendly, Acuity and SimplyBook for service-business owners.
Trafft offers a Free Forever plan with unlimited bookings and 5 team members. Paid tiers add features. Pro plan starts ~$12/month (annual) or $19/month (monthly). Premium ~$29/month (annual). Business ~$60/month (annual). Enterprise custom-quoted. AppSumo lifetime deals start at $89 one-time (3 codes stackable up to $267 for full feature unlock). 14-day free trial of paid features. Stripe and PayPal payment processing built-in (you pay only their fees).
Overall: Trafft is an easy-to-use, well-priced booking platform that is ideal for service businesses wanting clients to book and pay online — just check that its integrations and mobile app fit your workflow.
Trafft is well reviewed on Capterra and G2. Service business owners praise the generous free tier, clean booking pages and intuitive admin dashboard. The most common complaint is limited third-party integrations beyond Stripe/PayPal/Google Calendar.
Top alternatives include Calendly, Acuity Scheduling, SimplyBook.me, Amelia, Setmore, Square Appointments and SuperSaaS. Calendly leads on simple 1:1 booking; Acuity and Amelia compete head-on for service-business features.
Quick answers about Trafft’s free plan limits, the AppSumo lifetime deal, integrations, payment processing fees, and how Trafft compares to Calendly.
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