ezTexting Review | Pricing, Features, Pros & Cons

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EZ Texting Review: The Fastest Way to Launch SMS Marketing

EZ Texting is a leading SMS marketing platform trusted by 230,000+ businesses worldwide. Since 2004, EZ Texting has helped organizations reach customers with bulk SMS, MMS, keywords, text-to-join, and AI Compose features. Named a 2025 TrustRadius Top Rated winner with an 8.9/10 trScore, EZ Texting is the easiest way to launch effective text campaigns from anywhere.

EZ Texting Pros and Cons

Pros

Easy-to-use interface ideal for SMS marketing beginners
Includes MMS, keywords, drip campaigns, and contact management
Built-in templates and shutterstock image library for messages
Free trial available to test the platform
Solid integrations with popular CRMs and apps

Cons

Per-message and credit costs can add up at higher volumes
Some advanced features require higher-tier plans
Carrier compliance and number registration can take time

230,000+ Users

Trusted by over 230,000 growing businesses and organizations worldwide since 2004 for reliable text message marketing.

98% Open Rate

Text messages achieve a 98% open rate, making SMS the highest-engagement marketing channel you can add to your business.

Bulk SMS & MMS

Send mass text messages to thousands of contacts in seconds with powerful bulk SMS and MMS broadcasting tools.

AI Compose

Use built-in AI tools to generate high-converting text message copy, subject lines, and campaign ideas in seconds.

Keywords & Shortcodes

Grow your SMS list automatically with custom keywords, shortcodes, and sign-up forms for list growth campaigns.

Free Trial

Get a FREE 14-day trial with full access to send mass text messages, upload contacts, and test all features risk-free.

Easy Onboarding

Go from sign-up to first campaign in minutes with guided onboarding, tutorials, and 24/7 customer support.

CRM Integrations

Connect EZ Texting with popular CRMs, email tools, and marketing platforms for seamless cross-channel workflows.

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EZ Texting Features

EZ Texting delivers everything you need to run successful SMS marketing campaigns in one intuitive platform. From small businesses to enterprise brands, EZ Texting scales with your needs while keeping the interface friendly and easy to master.

Bulk SMS and MMS broadcasting to unlimited contact lists
AI Compose for instant high-converting message creation
Custom keywords, shortcodes, and text-to-join list growth
Automated drip campaigns and trigger-based messaging
Built-in compliance with TCPA and opt-out management
Detailed analytics, reporting, and campaign ROI tracking

Watch these EZ Texting tutorials to learn how to send mass text messages, run bulk SMS campaigns, and leverage AI tools for faster SMS marketing success.

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EZ Texting Pricing Plans

EZ Texting offers tiered monthly subscriptions based on monthly outgoing message volume, plus a free 14-day trial. Plans scale message credits, contacts, integrations and advanced features.

Free Trial: 14-day trial with 50 free messages — no credit card required
Launch: $25/month — 500 outgoing messages, basic SMS marketing, mass texting, contact lists
Boost: $75/month — 2,000 outgoing messages, MMS, automated keywords, contact growth tools
Scale: $125/month — 3,500 outgoing messages, integrations, custom shortcode pooling
Enterprise: Custom pricing — dedicated numbers, API access, white-glove onboarding
Pay-as-you-go credit overage if you exceed plan messages
Unlimited contacts on all paid plans
Integrations with Shopify, Mailchimp, HubSpot, Zapier on Boost and above

Pricing reflects eztexting.com’s 2026 published rates; volume discounts available on annual contracts.

Free Trial — 14 days, 50 free messages, no credit card

Launch — $25/mo: 500 messages, basic SMS marketing

Boost — $75/mo: 2,000 messages, MMS, keywords

Scale — $125/mo: 3,500 messages, integrations

Enterprise — custom: API, dedicated numbers

Pay-as-you-go message overage

Unlimited contacts on paid plans

Shopify, Mailchimp, HubSpot, Zapier integrations

EZ Texting is a leader in ease-of-use and onboarding but has trade-offs around pricing tiers and advanced customization.

Verified G2 and Capterra reviews from EmailOctopus creators, SMBs, and nonprofits.

MMS pricing can add up

Fewer integrations than rivals

US and Canada focus only

Short codes cost extra

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Twilio

Developer-focused SMS API platform with global reach and deep customization. Best for businesses with engineering resources who need complex messaging workflows.

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FAQs

SimpleTexting

Competitor SMS marketing platform with similar ease-of-use and feature set. Great alternative with different pricing tiers and integrations.

Q. TextMagic

Business-focused SMS platform with strong international coverage and pay-as-you-go pricing. Suitable for global teams needing worldwide SMS delivery.

Q. Textedly

Simple bulk SMS service with transparent per-message pricing. Good alternative for small businesses wanting straightforward SMS without subscriptions.

Q. Attentive

Enterprise-focused SMS marketing platform built for eCommerce brands. Ideal for high-volume retailers needing advanced personalization and segmentation.

Q. Klaviyo SMS

SMS add-on to the popular email marketing platform, ideal for brands already on Klaviyo wanting unified email and text marketing workflows.

Q. How much does EZ Texting cost?

EZ Texting offers multiple pricing tiers starting at affordable monthly plans for small businesses. Pricing scales based on number of contacts and messages sent. A free 14-day trial gives full access so you can test features before subscribing.

Q. Does EZ Texting work outside the US?

EZ Texting primarily focuses on US and Canada markets. For businesses needing to send SMS to international contacts, alternatives like Twilio or TextMagic offer broader global coverage.

Q. Can I import existing contacts?

Yes, EZ Texting supports mass uploading contacts via CSV, Excel, or direct CRM integrations. The platform guides you through consent compliance during import to ensure TCPA compliance.

Q. What is AI Compose?

AI Compose is EZ Texting’s built-in artificial intelligence tool that generates high-converting SMS copy, subject lines, and campaign ideas in seconds. It’s included with all paid plans.

Q. How does the free trial work?

The 14-day free trial gives full access to EZ Texting features including sending bulk SMS, using AI Compose, and importing contacts. No credit card required for the trial, and you can upgrade anytime.

Q. Is EZ Texting TCPA compliant?

Yes, EZ Texting includes built-in TCPA compliance features including opt-in tracking, automatic opt-out handling, and consent documentation to keep your SMS campaigns fully compliant with US regulations.